The 2023 Dwell-motion Barbie movie spurred a cultural craze, pushed by Mattel's promoting partnerships and natural and organic information. What need to Mattel's executives do future with their most worthy franchise? And may they extend their brand method for Barbie to other toy brands?
Shanghai-based NIO faces difficult competition during the race for EV supremacy. Would buyers in other markets embrace their enlargement?
The case examines the tools a supervisor can use to keep her job on target and handle conflict and rigidity as Adobe prepares to start Inventive Suite...
Every early morning, you’ll convey your Tips to a little workforce of classmates from numerous Experienced backgrounds, your dialogue group, to share your findings and listen to theirs. Jointly, you start to begin to see the case from different perspectives, far better making ready you for class.
You've got an legendary item line. How can you develop your supplying into new markets without the need of undermining your manufacturer uniqueness?
When lovers go rogue online, would you contain the viral risk or take benefit of the chance to get extra followers?
How one of the earth's greatest client items corporations is reskilling its workforce, adopting adaptable operate practices, and accelerating its tempo of change.
A few many years after Microsoft's acquisition of Github, the company has to determine tips on how to publicly roll out a Gitub Copilot merchandise that means code snippets to software developers.
The term "metaverse" is additional resources usually a catch-all for the various anticipations around online virtual worlds. But how swiftly can firms genuinely convey these activities to buyers - and what will the guardrails be?
Planet-renowned layout organization IDEO's course of action for iterating on choices with their consumers, in action.
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Making a simple new technique of defining the cost of funds for a agency's badly integrated Intercontinental funds marketplaces.
City Enterprise is undoubtedly an India-based System for scheduling dwelling cleaning, repairs, as well as natural beauty services. To differentiate itself from other platform-based companies, like Airbnb and Uber, Urban Firm concentrates on coaching its service providers to produce a far better shopper expertise. But is this system practical mainly because it expands into new buyer segments and geographies?
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